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Community Assets & <br /> Development Department <br /> <br /> MEMORANDUM <br /> <br /> <br />DATE: June 26, 2018 <br /> <br />TO: City Manager Lotter <br /> Mayor <br /> Members of the Council <br /> <br />FROM: Craig Schlichting, Director of Community Assets & Development <br /> Jennifer Fink, Director of Parks and Recreation <br /> Sandra Daniloff, Deputy City Clerk <br /> <br />SUBJECT: City Logo and Branding <br /> <br />At the request of City Council at the May 22 Work Session, staff engaged the services provided by the <br />website 99designs.com to host a city logo design contest. It is the hope that the outcome of this contest <br />leads to a new rebranded logo for utilization in various upcoming time sensitive projects such as the new <br />billboard at the Community Center and the sound walls on 35W that will be under construction in 2019. <br /> <br />As a part of this process, staff engaged designers to propose logos and taglines for the City of New <br />Brighton. Directors Schlichting and Fink, and Deputy Clerk Daniloff along with the CAT team combed <br />through over 300 logo submissions to narrow the field to six designers. Those designers refined their <br />designs, and the final few are presented here for your review. <br /> <br />Staff recommends that the Council pick their favorite three designs, and then use the community <br />engagement software that the City is procuring to gain feedback from the residents on things that they <br />like or dislike about each of them. Designs can have a final refinement, and then be presented to council <br />for a final vote at a future Council meeting. <br /> <br /> <br /> <br />