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How to Reach People (Top 10) <br />Websites and/or Google search 83% <br />Family, friends, or other individuals that I trust 80% <br />Brochures or other printed materials 41% <br />Smartphone app(s) (e.g., Google Maps, Oh <br />Ranger!, Cairn, Geocaching, or other trail or <br />route-planning apps) <br />37% <br />Newspapers, TV, radio, or magazines 36% <br />Previous Knowledge 36% <br />Tourism directories (e.g., Explore Minnesota <br />Tourism, Chambers of Commerce, or recreation <br />directories) <br />34% <br />Other park, trail, or nature centers 33% <br />Facebook 28% <br />Community Events 20%