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<br />Approved <br />was a request not a requirement and they should still be able to convince potential tenants that they will be <br />visible without it. <br /> <br />CPH. <br />Motion by O’Brian, second by Mann to <br />LOSE THE UBLIC EARING <br /> <br />Motion Approved. <br />5 Ayes, 0 nays. <br /> <br />Baker stated that the larger sign for LA Fitness is fine, but the Commission should eliminate the multi-tenant <br />sign on the building. If they need additional signage on the fitness center for future tenants they will have to <br />come back before the Commission. Gundlach replied that with the Special Use Permit they can specifically add <br />the larger LA Fitness sign and then if there is a change of tenant they would have to come back before the <br />Commission with a new sign plan. <br /> <br />Howard stated the difficulty with the strip mall signage is that the Commission does not know if a smaller sign <br />will be a deal breaker with a national tenant or not. Mann inquired if the logo would be considered part of the <br />sign. Anderson replied that a logo is considered part of the sign and their sign guidelines are very defined with <br />limitations on height, placement, and width. Baker asked if a national tenant would be expecting to have signs <br />on the east and west side of the building. Anderson replied that they would prefer it. Mann stated that the main <br />issue is on the size of the signs. Anderson replied that is correct, the limitations placed by the City would for <br />the most part eliminate most national tenants. While designing for unknown tenants they would like to have as <br />much flexibility as possible. Howard asked if the St. Anthony Village development used similar guidelines for <br />signs as they are currently proposing. Anderson replied that is her understanding. <br /> <br />Baker stated that he understands the need for national tenants to want larger signs, but it not clear on how to <br />regulate them. Gundlach replied that the applicants sign guidelines are very clear on the regulations, however <br />she has two concerns. The first concern is how these signs will compare to signs in other retail projects <br />throughout the City. Second, if a tenant occupies more than one location they could potential have more <br />signage than a tenant that takes up just one space. <br /> <br />Zisla asked for a clarification on what the Commission will be approving for signage. Gundlach replied that the <br />applicant has proposed a comprehensive sign plan which allows them to establish whatever sign standards they <br />want with your review. Otherwise, they would be under the requirements of the code, which would cap the <br />allowable signage at two hundred square feet, while their scenario would max out at 546 square feet. Zisla <br />asked if she is suggesting that the Commission adopt the applicants sign plan. Gundlach replied that she is <br />suggesting that they adopt the plan with some modifications. One of which is the amount of signage on the 11, <br />000 square foot building. Zisla asked the developers if the objection is the total amount of signs is not enough <br />or that they will be too small. Anderson replied that they are objecting to the limitation of forty square feet. <br />She added that even if a tenant had several spaces, they would be limited in signage, unless there company <br />name was incredibly long. <br /> <br />O’Brien stated that when a developer does a PUD there is a lot of flexibility in it and signage should be as <br />equally as flexible. Baker stated that he would not have an objection with the signs as proposed by the <br />developer as long as it’s limited to the logo and name only. <br /> <br />Baker stated that at Silver Lake Landing he understands why there are multi-tenant signs since the development <br />is so layered, but he does not understand the need for it as this development is very open. Anderson replied that <br />I:\COMMISSIONS\PLANNING\Minutes\2007\5-01-2007.docPage 6 of 8 <br /> <br />