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U <br />11 <br />Return on Investment to make sure the Project is Financially Feasible for the City <br />➢ Dealing with Potential Setbacks and Future Unknowns <br />Members of the City Council also participated in a renaming exercise for the Northwest <br />Quadrant. After the Risdall Marketing firm completes the process of interviewing community <br />members, it will report back to the City Council at a future date with potential names for the <br />NWO site. <br />5, <br />Wj <br />Assistarlj'fo the City Manager <br />I:\COUNCII.\REPORTS\2009\Admin\Worksemion Summary Rgorts\NWQ Marketing Discussion -October 13, 2009.doe <br />